Resume
Experience
April 2024 - Present
Social Media Manager
VeloxPayments
Canada
I am a dynamic Social Media Manager with expertise in crafting impactful strategies for brands. At Velox Payments, I developed and executed campaigns tailored to a global audience, particularly Nigerian immigrants, highlighting key product features including fast transfers, zero transaction fees, and high exchange rates. My approach integrates data-driven insights, creativity, and a user-centric mindset to achieve measurable results.
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Education
2024
HubSpot Academy
Social Media Marketing
Certification
Core Skills
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Social Media Strategy: Developing and implementing tailored content strategies to create brand awareness.
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Content Creation: writing engaging copies, captions and producing high-performing campaigns.
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Platform Management: Managing Instagram, Facebook, X (formerly Twitter) and LinkedIn accounts to enhance audience engagement.
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Campaign Management: Creating and executing targeted promotional campaigns like Velox’s Happy Hour initiative.
Work Experience
Social Media Manager
VeloxPayments | April 2024 – Present
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Managed and optimized social media accounts, resulting in increased engagement and followers.
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Developed and executed content calendars across Instagram, Facebook, Twitter, TikTok and LinkedIn.
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Collaborated with product teams to highlight key fintech offerings and ensure consistency with brand messaging.
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Collaborated with the design team to ensure the visuals match content copies and tell the brand story.
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Engaged with audiences through comments and direct messages to enhance brand loyalty.
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Collaborated on email copywriting projects, ensuring alignment with campaign goals and brand voice.
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Monitored trends and competitor activity to develop innovative strategies